What is different about tablets and mobile devices is the variety in screen sizes. Websites can no longer be designed with a fixed number of pixels. Even gaming consoles, e-readers, and web terminals can now surf websites.
Responsive web pages automatically adjust themselves to any screen size and reorder content based on the device. Smaller devices need to reload just as quickly using weaker processing power with a wireless connection as desktop powerhouses with land lines. Content often needs to be rewritten, too. For smaller devices you want concise, easy to understand text. Images should be smaller in size. Responsive design is about enhancing the users’ experience by anticipating their needs. For instance, by providing the most relevant links on your mobile landing pages, you reduce the need for typing in text boxes, a strenuous activity that is difficult on some devices.
What products and services are web users typically looking for when they visit your landing pages? What contact information will they desire? Do customers often make appointments or request at-home services? .
Bringing the best to customers is partially due to experience and market expertise, but there will always be a percentage that relies on trial and error. It is imperative that your company installs analytic tools to monitor how the different device content performs. Google Analytics tools provide extensive reports that give information on.